CNSS
Sponsoring campaign for CNSS, broadcast on Al Oula during Ramadan. A motion design project blending health messaging with warm, festive storytelling.
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problem
CNSS needed to reach a wide Moroccan audience during Ramadan with an impactful health awareness campaign — on one of the most watched channels in the country, Al Oula.
solution
A full video promotion and sponsoring package for the TV program Shiha Labass — designed to feel warm, trustworthy, and perfectly timed for Ramadan audiences on Al Oula.
Shiha Labass was a health-focused TV program broadcast on Al Oula during Ramadan — one of the highest viewership periods of the year in Morocco. CNSS sponsored the program to connect with millions of viewers around health and social protection awareness.
I handled the visual identity and motion design for the campaign — creating promotional content that felt at home in prime Ramadan television.
Short Version — Female Voice
A condensed sponsoring spot with a warm female voice over, designed for quick impact between segments.
Intro Spot — Female Voice
Opening sponsoring message broadcast before each episode, setting a warm and trustworthy tone for the show.
Outro Spot — Female Voice
Closing sponsoring message reinforcing the CNSS brand at the end of each episode.
Intro Spot — Male Voice
Same opening format with a male voice over — offering an alternative tone for broadcast scheduling.
Outro Spot — Male Voice
Closing version with male voice over, completing the full dual-voice sponsoring package.
A complete sponsoring package of 5 broadcast spots — intro and outro versions in both female and male voice over, plus a short version. Designed for Al Oula's Ramadan prime time.
year
2024
tools
After Effects, Photoshop, Illustrator
category
MOTION
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